Dating

Popunder traffic for dating offers.

Send dating sign-ups to your offer with full-page Pop-Under ads on desktop and mobile. Bid from $0.10 CPM, filter fraud before every bid and let AI find converting sources.

Lander gets full attention

A Pop-Under opens your dating lander as a full page, so profiles, questions and the sign-up form get the user's full view.

Mobile and desktop reach

Dating users browse on both. Run desktop and mobile campaigns side by side with landers built for each screen.

Tune by GEO and source

Use location targeting, source bids and placement blocking to keep spend on the countries and sites that bring real sign-ups.

Recommended setup

Launch it the smart way.

Pricing model

Start on CPM with Smart pricing. Once you know which placements convert, use Bid or Fixed pricing to control cost per sign-up.

Targeting

Target GEOs where your dating offer is legal, split by device, and use content targeting to match placements to your audience.

Traffic quality

Balanced fraud filtering fits most SOI dating offers. Use Verified for DOI, paid trials or offers with strict quality checks.

Optimization

Post back sign-ups or paid conversions, add frequency caps, and choose Find converting sources, then Target CPA to scale.

Read the campaign guide →

FAQ

Questions, answered.

01Are dating offers allowed on Pop-Under?

Yes, if the offer is legal in the targeted GEOs and follows local laws and our Advertiser Guidelines. Campaigns are reviewed before they go live.

02Mainstream or adult dating: any limits?

All dating campaigns must comply with local laws and our Advertiser Guidelines, and run only where the offer is legal. Review applies to every campaign.

03How do I track dating sign-ups?

Send a postback from your tracker or network when a sign-up happens, or add our pixel to the confirmation page to see conversions per placement.

04Should dating run mobile-first?

It depends on your offer. Run desktop and mobile as separate campaigns, then shift budget to the device with the better cost per sign-up.

05Can I bid by GEO for dating offers?

Yes. Create a campaign per GEO or group of GEOs and set a bid for each, so higher-paying countries can carry a higher price.

06How do I keep dating leads clean?

Choose a fraud filtering level that fits your payout, post back only valid sign-ups and block placements whose leads fail your network's checks.

07Can I pay per view for dating tests?

Yes. CPV starts at $0.0001 and can suit broad tests. Compare it with CPM on cost per sign-up before scaling.

08How often should a dating ad show?

Set a frequency cap that fits your funnel. Lower caps reach more unique users; higher caps give the same user more chances to sign up.

09Which AI goal fits paid dating trials?

If you report trial or purchase values, use Target ROAS or Max profit. If you report sign-ups only, use Target CPA.

10Can I schedule dating ads by hour?

Hourly budgets help you spread spend through the day. Use reports to see when your sign-ups come in and adjust budgets to match.

Get started

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